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Rogue Brewery Feature - June 2011
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mintjellie



Joined: 05 Sep 2009
Posts: 1087
Location: Barrie, Ontario

PostPosted: Tue Mar 29, 2011 2:02 pm    Post subject: Reply with quote

Volo is where I tried Levitation for the first time.
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Ale's What Cures Ya



Joined: 18 Apr 2006
Posts: 1083
Location: The Thirsty Dog

PostPosted: Tue Mar 29, 2011 11:42 pm    Post subject: Reply with quote

What an odd selection of beers to highlight. The only one I will be picking up is the Brutal Bitter.
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cratez



Joined: 15 Mar 2010
Posts: 1330
Location: Toronto, ON

PostPosted: Wed Mar 30, 2011 12:28 am    Post subject: Reply with quote

DragonOfBlood wrote:
What an odd selection of beers to highlight. The only one I will be picking up is the Brutal Bitter.


If the post below has any truth to it, and I'm inclined to at least consider the argument since it comes from the brewer at Half Pints, it might explain why the selection is so "odd":

rudge75 wrote:
(Good) pricing is part of the reason you have such difficulty finding better beers at the LCBO.

When a buyer dictates the preferred packaging size and pricing in their submission requirements, it's rare that brewers who could sell their beer anywhere else with less hassle would want to be bothered.

Breweries who work within that system struggle unless they:
a. produce beer for the lowest common denominator.
b. desperately need somewhere to dump their excess capacity.

For example:
a. any eastern block euro trash lager
b. any Rogue beer

a. + b. Minhas Boxer Lager.

The real problem occurs when it comes time to delist products since the reality of the beer industry is that there is always someone who's willing to brew it cheaper, and always some brewery with excess capacity looking to dump beer on your market. And in the worst case scenario, someone who's willing to do both.


See: http://beeradvocate.com/forum/read/3639106#3648787
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Ale's What Cures Ya



Joined: 18 Apr 2006
Posts: 1083
Location: The Thirsty Dog

PostPosted: Wed Mar 30, 2011 11:09 pm    Post subject: Reply with quote

cratez wrote:
DragonOfBlood wrote:
What an odd selection of beers to highlight. The only one I will be picking up is the Brutal Bitter.


If the post below has any truth to it, and I'm inclined to at least consider the argument since it comes from the brewer at Half Pints, it might explain why the selection is so "odd":

rudge75 wrote:
(Good) pricing is part of the reason you have such difficulty finding better beers at the LCBO.

When a buyer dictates the preferred packaging size and pricing in their submission requirements, it's rare that brewers who could sell their beer anywhere else with less hassle would want to be bothered.

Breweries who work within that system struggle unless they:
a. produce beer for the lowest common denominator.
b. desperately need somewhere to dump their excess capacity.

For example:
a. any eastern block euro trash lager
b. any Rogue beer

a. + b. Minhas Boxer Lager.

The real problem occurs when it comes time to delist products since the reality of the beer industry is that there is always someone who's willing to brew it cheaper, and always some brewery with excess capacity looking to dump beer on your market. And in the worst case scenario, someone who's willing to do both.


See: http://beeradvocate.com/forum/read/3639106#3648787


Makes sense to me.
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GregClow



Joined: 10 Aug 2001
Posts: 3818
Location: Parkdale

PostPosted: Tue Apr 05, 2011 1:00 pm    Post subject: Reply with quote

More details about this release, including LCBO#s, formats, and planned retail prices have been released by the LCBO. I've updated Cass's original post in the thread, but for those too lazy to scroll back, here's the scoop:

LCBO # \ PRODUCT NAME \ % alc./vol. \ Unit Size (Ml) \ Proposed Retail (subject to change)
246793 \ Rogue Brutal IPA \ 6.5 \ 650 \ $6.40
246801 \ Rogue Morimoto Soba \ 5 \ 650 \ $6.40
246819 \ Rogue Chipotle Ale \ 5.5 \ 650 \ $6.40
246827 \ Rogue Northwestern Ale \ 5.9 \ 650 \ $6.40
246835 \ Rogue Double Dead Guy \ 9 \ 750 \ $9.95
246785 \ Rogue Somer Orange Honey Ale \ 5.2 \ 650 \ $6.40

And for those who are curious, Rogue's new agent in Ontario is Airen Imports, although it's not mentioned on their website - http://www.airen.com/
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Torontoblue



Joined: 24 Dec 2004
Posts: 1944
Location: Edmonton via Toronto via The Wirral

PostPosted: Tue Apr 05, 2011 1:09 pm    Post subject: Reply with quote

Good pricing there..........well, it's cheaper than I'm paying in Alberta.
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GregClow



Joined: 10 Aug 2001
Posts: 3818
Location: Parkdale

PostPosted: Tue Apr 05, 2011 1:33 pm    Post subject: Reply with quote

Torontoblue wrote:
Good pricing there..........well, it's cheaper than I'm paying in Alberta.


And the Brutal IPA is cheaper than it was last time it was at the LCBO (under the Brutal Bitter name) - $6.95 then, $6.40 now.
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JesseM



Joined: 13 Dec 2007
Posts: 1307

PostPosted: Tue Apr 05, 2011 9:24 pm    Post subject: Reply with quote

I like Rogue. I'm really very pleased that they are being featured. Their Hazelnut Brown Nectar changed my life. Everything on the list looks good to me.
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JerCraigs



Joined: 25 May 2003
Posts: 2681
Location: North York

PostPosted: Tue Apr 05, 2011 9:25 pm    Post subject: Reply with quote

GregClow wrote:

246835 \ Rogue Double Dead Guy \ 9 \ 750 \ $9.95
/


Is that 750 a typo?
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Torontoblue



Joined: 24 Dec 2004
Posts: 1944
Location: Edmonton via Toronto via The Wirral

PostPosted: Tue Apr 05, 2011 10:56 pm    Post subject: Reply with quote

JerCraigs wrote:
GregClow wrote:

246835 \ Rogue Double Dead Guy \ 9 \ 750 \ $9.95
/


Is that 750 a typo?


Nope, the Double range of ales are in 750's.
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Belgian



Joined: 04 Jul 2004
Posts: 7012
Location: I Heart TO

PostPosted: Wed Apr 06, 2011 4:11 pm    Post subject: Reply with quote

GregClow wrote:
Torontoblue wrote:
Good pricing there..........well, it's cheaper than I'm paying in Alberta.


And the Brutal IPA is cheaper than it was last time it was at the LCBO (under the Brutal Bitter name) - $6.95 then, $6.40 now.


Agree pricing seems friendly, and on more than one beer. Wonder what Rogue is trying to do up here!

Although the LCBO can & do update prices! Peche Mortel (a great DDC beer) was falsely announced at a lower price the last time round, which the LC later corrected.
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SteelbackGuy



Joined: 06 Feb 2005
Posts: 4598
Location: Hamilton, ON

PostPosted: Wed Apr 06, 2011 4:20 pm    Post subject: Reply with quote

Belgian wrote:
GregClow wrote:
Torontoblue wrote:
Good pricing there..........well, it's cheaper than I'm paying in Alberta.


And the Brutal IPA is cheaper than it was last time it was at the LCBO (under the Brutal Bitter name) - $6.95 then, $6.40 now.


Agree pricing seems friendly, and on more than one beer. Wonder what Rogue is trying to do up here!

Although the LCBO can & do update prices! Peche Mortel (a great DDC beer) was falsely announced at a lower price the last time round, which the LC later corrected.



Yes. Prices are updated at the beginning of each period. Always on a Monday morning. Lots of stuff goes up but you'd be shocked to see how much stuff goes down too.
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korguy123



Joined: 23 Mar 2011
Posts: 8

PostPosted: Tue Apr 26, 2011 8:33 pm    Post subject: Reply with quote

I think the Double Dead Guy is a great price.
Just got back from Buffalo and it was $14.95 at Premier Gourmet.
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TheSevenDuffs



Joined: 17 Sep 2010
Posts: 1843
Location: Mississauga

PostPosted: Tue Apr 26, 2011 8:35 pm    Post subject: Reply with quote

korguy123 wrote:
I think the Double Dead Guy is a great price.
Just got back from Buffalo and it was $14.95 at Premier Gourmet.
Welcome to the Bat Towel
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Cale



Joined: 25 Oct 2010
Posts: 537
Location: Hamilton, ON

PostPosted: Tue Apr 26, 2011 8:54 pm    Post subject: Reply with quote

TheSevenDuffs wrote:
Welcome to the Bat Towel


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