Belgian wrote:...if I'm not mistaken the LC basically dictate the proposed supplier sell price in order to target a specific shelf price at a set markup.
Exchange could mess with that.
Definitely agree that they exert pricing and term pressure, although it can't be as simple as them just dictating price. Like for this fall's Boulevard one (and Saison Brett), they're not ~$19 just because the BO says so.
Regardless, the exchange has to make it less favorable for US breweries to be in Ontario. I'd think that it's only because of the BO's pricing pressure that we don't feel that more (so far).
Does anyone else wonder how long they're going to keep bringing in some of the more specialty brews? Seems a lot don't sell well, and individual stores are getting quicker and quicker to discount them. I got a whole bunch of Jolly Pumpkin Oro last week for $8.50 each. Bons Voeux is another good example. Great for now, but hard to see breweries wanting to keep taking the hit for the discounts, or even stores wanting to keep bringing a lot of riskier stuff in.