OCB Discovery Pack #11

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probstk
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Postby probstk » Thu Mar 29, 2012 12:39 pm

icemachine wrote:
PeenSteen wrote:I have heard OCB radio ads on The Edge in the morning

On a side note, this discovery pack is garbage


These discovery packs are aimed at getting people interested in craft beer, not at the consumers who are already afficionados


I would agree. As a beer geek, I would prefer the packs contained beers that aren't widely distributed, as mentioned by Kel. Oh well.
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lister
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Postby lister » Thu Mar 29, 2012 12:49 pm

probstk wrote:I would agree. As a beer geek, I would prefer the packs contained beers that aren't widely distributed, as mentioned by Kel. Oh well.


Two packs are needed then. Keep the Discovery Pack for the newbies and have an OCB Showcase/Special pack for us.
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probstk
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Postby probstk » Thu Mar 29, 2012 12:53 pm

lister wrote:
probstk wrote:I would agree. As a beer geek, I would prefer the packs contained beers that aren't widely distributed, as mentioned by Kel. Oh well.


Two packs are needed then. Keep the Discovery Pack for the newbies and have an OCB Showcase/Special pack for us.


Good idea!
Kel Varnsen
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Postby Kel Varnsen » Thu Mar 29, 2012 1:02 pm

lister wrote:
probstk wrote:I would agree. As a beer geek, I would prefer the packs contained beers that aren't widely distributed, as mentioned by Kel. Oh well.


Two packs are needed then. Keep the Discovery Pack for the newbies and have an OCB Showcase/Special pack for us.


That is a pretty good idea. Although with complaints about the packs being boring it makes me wonder, what would other Bar Towlers suggest as non-boring options for these packs? Keep in mind the proucts have to be something that would appeal to someone who is "discovering" craft beer, it would also have to be a product that a given brewer can make a lot of. It would also have to be a product where if a customer tries it and likes it they can buy more of; no point in putting a one-off like a Beau's Wild Oats beer in those things, because if someone tries it and likes it they might never be able to buy it again.
matt7215
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Postby matt7215 » Thu Mar 29, 2012 1:04 pm

Kel Varnsen wrote:what exactly does the OCB do.....



........its really hard to tell isnt it
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lister
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Postby lister » Thu Mar 29, 2012 1:11 pm

Kel Varnsen wrote:That is a pretty good idea. Although with complaints about the packs being boring it makes me wonder, what would other Bar Towlers suggest as non-boring options for these packs? Keep in mind the proucts have to be something that would appeal to someone who is "discovering" craft beer, it would also have to be a product that a given brewer can make a lot of. It would also have to be a product where if a customer tries it and likes it they can buy more of; no point in putting a one-off like a Beau's Wild Oats beer in those things, because if someone tries it and likes it they might never be able to buy it again.


I disagree. The Showcase pack should be used to show off what the brewers can do. I would do a region-themed pack for the other parts of the province that doesn't really get particular beers other than the flagship ones. For example an Eastern Ontario pack (Beau's, Church Key, Kichesippi) with seasonals or one-offs for Southern Ontario. Or maybe a one brewery focused pack for other parts of the province like Grand River.
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lister
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Postby lister » Thu Mar 29, 2012 1:14 pm

Though it could be argued that why would the OCB even bother with an advanced pack for us when we're already the converted. The cost may not be justified.
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PeenSteen
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Postby PeenSteen » Thu Mar 29, 2012 1:42 pm

icemachine wrote:
PeenSteen wrote:I have heard OCB radio ads on The Edge in the morning

On a side note, this discovery pack is garbage


These discovery packs are aimed at getting people interested in craft beer, not at the consumers who are already afficionados


I totally get that and that is the point of the "Discovery Pack" idea. I just think this one is not one of the better ones. I have bought some past discovery packs because I liked at least 3-4 options included. Aside from the F&M offering here everything included is mediocre to poor IMO.
JeffPorter
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Postby JeffPorter » Thu Mar 29, 2012 3:15 pm

So...

...what do you guys think? What would be your ideal discovery pack, based on what's already bottled and something that might appeal to both newbies and the converted?

Hows about this one?

GLB DPA
King Vienna
First Draft Campus Ale
Headstock IPA (soon, I guess)
Wellington Iron Duke
Netherworld
"What can you say about Pabst Blue Ribbon that Dennis Hopper hasn’t screamed in the middle of an ether binge?" - Jordan St. John
phat matt
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Postby phat matt » Thu Mar 29, 2012 4:20 pm

Didnt mind this pack. The nicklebrook, F&M, and Camerons dark are ones I havent had. the black creek was exceptional. dead elephant and paddys was decent.
sprague11
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Postby sprague11 » Thu Mar 29, 2012 4:24 pm

Nothing in there for me, but maybe something to convert some of the macro drinkers.

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