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I would agree. As a beer geek, I would prefer the packs contained beers that aren't widely distributed, as mentioned by Kel. Oh well.icemachine wrote:These discovery packs are aimed at getting people interested in craft beer, not at the consumers who are already afficionadosPeenSteen wrote: I have heard OCB radio ads on The Edge in the morning
On a side note, this discovery pack is garbage
Two packs are needed then. Keep the Discovery Pack for the newbies and have an OCB Showcase/Special pack for us.probstk wrote:I would agree. As a beer geek, I would prefer the packs contained beers that aren't widely distributed, as mentioned by Kel. Oh well.
Good idea!lister wrote:Two packs are needed then. Keep the Discovery Pack for the newbies and have an OCB Showcase/Special pack for us.probstk wrote:I would agree. As a beer geek, I would prefer the packs contained beers that aren't widely distributed, as mentioned by Kel. Oh well.
That is a pretty good idea. Although with complaints about the packs being boring it makes me wonder, what would other Bar Towlers suggest as non-boring options for these packs? Keep in mind the proucts have to be something that would appeal to someone who is "discovering" craft beer, it would also have to be a product that a given brewer can make a lot of. It would also have to be a product where if a customer tries it and likes it they can buy more of; no point in putting a one-off like a Beau's Wild Oats beer in those things, because if someone tries it and likes it they might never be able to buy it again.lister wrote:Two packs are needed then. Keep the Discovery Pack for the newbies and have an OCB Showcase/Special pack for us.probstk wrote:I would agree. As a beer geek, I would prefer the packs contained beers that aren't widely distributed, as mentioned by Kel. Oh well.
Kel Varnsen wrote:what exactly does the OCB do.....
I disagree. The Showcase pack should be used to show off what the brewers can do. I would do a region-themed pack for the other parts of the province that doesn't really get particular beers other than the flagship ones. For example an Eastern Ontario pack (Beau's, Church Key, Kichesippi) with seasonals or one-offs for Southern Ontario. Or maybe a one brewery focused pack for other parts of the province like Grand River.Kel Varnsen wrote:That is a pretty good idea. Although with complaints about the packs being boring it makes me wonder, what would other Bar Towlers suggest as non-boring options for these packs? Keep in mind the proucts have to be something that would appeal to someone who is "discovering" craft beer, it would also have to be a product that a given brewer can make a lot of. It would also have to be a product where if a customer tries it and likes it they can buy more of; no point in putting a one-off like a Beau's Wild Oats beer in those things, because if someone tries it and likes it they might never be able to buy it again.
I totally get that and that is the point of the "Discovery Pack" idea. I just think this one is not one of the better ones. I have bought some past discovery packs because I liked at least 3-4 options included. Aside from the F&M offering here everything included is mediocre to poor IMO.icemachine wrote:These discovery packs are aimed at getting people interested in craft beer, not at the consumers who are already afficionadosPeenSteen wrote: I have heard OCB radio ads on The Edge in the morning
On a side note, this discovery pack is garbage