Three new brews from Trafalgar at LCBO!?

[DAN-D-MAN]

I went to Davisville LCBO tonight to pick up the Pump House Blueberry Ale as instructed on the main Bartowel page and bought myself a six-pack. Had one of them at the Sheppard Subway station while waiting for my bus... tasty stuff!

Anyway, the point of this post is that, while at Davisville, I noticed three new brews from Trafalgar which all have a theme called "The Pirate Festival - Weekends Aug 19 - Sept 4, 2006" and there's a website:
http://www.thepiratefestival.com

Looks like Trafalgar has concocted some specialty brews for this festival at Historic Fort York. Either that or they just renamed some of their existing brews.

The three brews are called Capt Mike's Gold, Arrgh!! Ale and St. Elmo's Fire. When the LCBO rep was unable to scan any of the UPC symbols on these 650ML bottles, he typed in the numbers manually and they showed up on my receipt as Harbour Gold, Elora Irish Ale and Paddy's Irish Red.

The Trafalgar website has no mention of these and the Pirate Festival website doesn't say anything about these brews except for a link to the Trafalgar website.

UPDATE: Upon further investigation, just below the UPC symbol of each bottle, it mentions the beer names like Harbour Gold, Paddy's and Elora.

[GregClow]

Jeez. Trafalgar is getting as bad a Rogue with all of these rebrandings.

[Belgian]

I went to Davisville LCBO tonight to pick up the Pump House Blueberry Ale as instructed on the main Bartowel page and bought myself a six-pack. Had one of them at the Sheppard Subway station while waiting for my bus...

See, what we need here is a good thread on Open Consumption of drink... a public act that (in Ontario) is a chargeable 'criminal' offense but in more civilized societies is simply handled with restraint and dignity, by THINKING INDIVIDUALS who aren't arbitrarily labelled as criminals for practicing a milleniae-old social tradition.

Because... it isn't 'open consumption' if those silly 'authorities' don't see it or can't visually prove it, right? Cheers!

[pootz]

Jeez. Trafalgar is getting as bad a Rogue with all of these rebrandings.

Let's not forget the lame-assed partisan relabeling of these same stale ales and lagers during 2 federal election campaigns... like voting by buying a certain relabled beer brand was "fun" ( read: hoser) thing to do during the election....like hoser voting

So totally inconsistant with the new marketing premise of the "brewer of Canada's strongest beers"???

Well, the Bock was palatable and the critical mass was decent..perhaps there's a turn around here?

[pootz]

I went to Davisville LCBO tonight to pick up the Pump House Blueberry Ale as instructed on the main Bartowel page and bought myself a six-pack. Had one of them at the Sheppard Subway station while waiting for my bus...

See, what we need here is a good thread on Open Consumption of drink... a public act that (in Ontario) is a chargeable 'criminal' offense but in more civilized societies is simply handled with restraint and dignity, by THINKING INDIVIDUALS who aren't arbitrarily labelled as criminals for practicing a milleniae-old social tradition.

Because... it isn't 'open consumption' if those silly 'authorities' don't see it or can't visually prove it, right? Cheers!

You are being mass conditioned...do as you are told...consume and remain totally passive...um.. buzz.. click