Smashbomb Atomic IPA: Blind Tasting

sprague11 · Post by **sprague11** » Mon Mar 28, 2011 1:00 pm

Submitted my email to complain, which I'm sure won't ever get seen by anyone who should see it.

Hopefully this stuff sells like gangbusters at the Beer Store. After I buy my case of course.

mintjellie · Post by **mintjellie** » Mon Mar 28, 2011 4:10 pm

I'm going to phone my MPP and complain about this tomorrow.

icemachine · Post by **icemachine** » Mon Mar 28, 2011 5:00 pm

Emailed my MPP, referencing Dalton McGuinty's Youtube video encouraging local craft beer, and how the SR's decision does not encourage that. Let's make beer this year's election issue!

peterchiodo · Post by **peterchiodo** » Mon Mar 28, 2011 9:06 pm

icemachine wrote:Emailed my MPP, referencing Dalton McGuinty's Youtube video encouraging local craft beer, and how the SR's decision does not encourage that. Let's make beer this year's election issue!

Thanks guys....every little bit helps!

Belgian · Post by **Belgian** » Tue Mar 29, 2011 9:36 pm

biegaman wrote:And might I suggest (beg?) that you list it in at least one Scarborough East/Pickering/Ajax area store?

The TBS at Kingston and Victoria Park seems pretty sophisticated. Customers are Beaches dads / Yuppies and I see people from the entertainment industry. Let's just say good, interesting-looking products do tend to sell out there, because people coming there have cool taste.

DaPan · Post by **DaPan** » Wed Mar 30, 2011 9:01 am

Please stock a Richmond Hill store. Highway 7 and Yonge will give you good exposure. Especially if frustrated beer enthusiasts leaving the LCBO only need cross the parking lot.

icemachine · Post by **icemachine** » Wed Mar 30, 2011 9:10 am

DaPan wrote:Please stock a Richmond Hill store. Highway 7 and Yonge will give you good exposure. Especially if frustrated beer enthusiasts leaving the LCBO only need cross the parking lot.

I hate that store. Good for returns and nothing else. Ask for a sixer of something like Wellington or Unibroue and they act like its such a fucking hassle.

JohnnyB · Post by **JohnnyB** » Wed Mar 30, 2011 5:16 pm

Flying Monkey's brought this up on their facebook page, but for those who haven't seen there was a pretty good article in the Torontoist yesterday on this issue. Some interesting discussions have stemmed out of it too.

http://torontoist.com/2011/03/is_local_ ... e_lcbo.php

ritzkiss · Post by **ritzkiss** » Wed Mar 30, 2011 8:06 pm

"as Chiodo points out, 'Smash' is actually shorthand for 'Single Malt and Single Hops,'"

Is Smash Bomb actually a SMaSH beer?

bufordsbest · Post by **bufordsbest** » Wed Mar 30, 2011 8:12 pm

ritzkiss wrote:"as Chiodo points out, 'Smash' is actually shorthand for 'Single Malt and Single Hops,'"

Is Smash Bomb actually a SMaSH beer?

not according to their website, 4 different malts and 2 different hops.

sprague11 · Post by **sprague11** » Wed Mar 30, 2011 9:00 pm

peterchiodo wrote:
icemachine wrote:Emailed my MPP, referencing Dalton McGuinty's Youtube video encouraging local craft beer, and how the SR's decision does not encourage that. Let's make beer this year's election issue!
Thanks guys....every little bit helps!

Did the same, and CC'd it to some higher ups at the LCBO.

ritzkiss · Post by **ritzkiss** » Wed Mar 30, 2011 9:28 pm

bufordsbest wrote:
ritzkiss wrote:"as Chiodo points out, 'Smash' is actually shorthand for 'Single Malt and Single Hops,'"

Is Smash Bomb actually a SMaSH beer?
not according to their website, 4 different malts and 2 different hops.

Seems like a poor way to make the name seem more socially responsible then. Not justifying the SR decision, it's a silly one, but it seems sort of underhanded to use SMaSH as an excuse when it's nothing of the sort and there was no intention of the name used in that way. Just saying.

Flood · Post by **Flood** » Thu Mar 31, 2011 12:36 am

ritzkiss wrote:
bufordsbest wrote:
ritzkiss wrote:"as Chiodo points out, 'Smash' is actually shorthand for 'Single Malt and Single Hops,'"

Is Smash Bomb actually a SMaSH beer?
not according to their website, 4 different malts and 2 different hops.
Seems like a poor way to make the name seem more socially responsible then. Not justifying the SR decision, it's a silly one, but it seems sort of underhanded to use SMaSH as an excuse when it's nothing of the sort and there was no intention of the name used in that way. Just saying.

SmashBomb has undergone several revisions from its original recipe. These revisions were conducted based upon comments, critiques and thoughts collected from beer geeks, homebrewers, professional brewers and general beer fanatics. However, the initial recipe was indeed composed of a single malt/single hop (SMaSH) format. I do not believe any underhandedness was intended during the explanation of the beer's name to SR.

For the purposes of getting it past all the 'red tape' of SR, maybe it should be called 'The Canadian Maple Leaf of Peace IPA'

ritzkiss · Post by **ritzkiss** » Thu Mar 31, 2011 12:41 am

Flood wrote:
ritzkiss wrote:
bufordsbest wrote: not according to their website, 4 different malts and 2 different hops.
Seems like a poor way to make the name seem more socially responsible then. Not justifying the SR decision, it's a silly one, but it seems sort of underhanded to use SMaSH as an excuse when it's nothing of the sort and there was no intention of the name used in that way. Just saying.
SmashBomb has undergone several revisions from its original recipe. These revisions were conducted based upon comments, critiques and thoughts collected from beer geeks, homebrewers, professional brewers and general beer fanatics. However, the initial recipe was indeed composed of a single malt/single hop (SMaSH) format. I do not believe any underhandedness was intended during the explanation of the beer's name to SR.

For the purposes of getting it past all the 'red tape' of SR, maybe it should be called 'The Canadian Maple Leaf of Peace IPA'

Thanks for the clarification, that was why I asked originally. Hopefully Peter has no problems selling this out and, perhaps in the future, either the LCBO will lighten up or there are some modifications made. Hate to see a beer not make it on name alone, let the quality decide.

bufordsbest · Post by **bufordsbest** » Thu Mar 31, 2011 8:55 am

Flood wrote:
ritzkiss wrote:
bufordsbest wrote: not according to their website, 4 different malts and 2 different hops.
Seems like a poor way to make the name seem more socially responsible then. Not justifying the SR decision, it's a silly one, but it seems sort of underhanded to use SMaSH as an excuse when it's nothing of the sort and there was no intention of the name used in that way. Just saying.
SmashBomb has undergone several revisions from its original recipe. These revisions were conducted based upon comments, critiques and thoughts collected from beer geeks, homebrewers, professional brewers and general beer fanatics. However, the initial recipe was indeed composed of a single malt/single hop (SMaSH) format. I do not believe any underhandedness was intended during the explanation of the beer's name to SR.

For the purposes of getting it past all the 'red tape' of SR, maybe it should be called 'The Canadian Maple Leaf of Peace IPA'

interesting, thanks for the clarification.