Page 1 of 1

Hogtown Brewers Soft Launch

Posted: Wed Jan 11, 2012 3:55 pm
by andrewrg
From Twitter: Hogtown Brewers (new brewery on Adelaide W., forget the exact address) is having a soft launch at the Duke of Devon next week, which I think is on Wellington.

Unclear on what exactly is happening at this soft launch, but my guess is that their beer(s?) will be available.

Posted: Wed Jan 11, 2012 4:49 pm
by kwjd
I'm with Hogtown (The brewery address on Adelaide is the head office. We are contract brewing out of Cool)

Basically it is a "soft launch" in that there isn't a specific event, but it is our first time on tap at a bar for regular sale. The brewery has only one beer right now, simply called Hogtown Ale. It is a Kolsh style at 5% abv.

The Duke of Devon is 66 Wellington West in the TD Tower.
http://devon.thedukepubs.ca/yourlocal.php

Posted: Wed Jan 11, 2012 4:59 pm
by andrewrg
Ah, sorry for the misinformation. The website was slightly vague.

Anywho, looking forward to trying out your beer sometime soon.

Posted: Wed Jan 11, 2012 6:48 pm
by JerCraigs
Any connection to the Hogtown Brewing from about ten years ago?

Posted: Wed Jan 11, 2012 7:33 pm
by kwjd
No connection

Posted: Wed Jan 11, 2012 10:02 pm
by saints_gambit
I tried a couple of Hogtown's beers a while back, since I'm a fancy newspaper man.

They were trial batches, but the IPA was quite tasty. I would not have called the other beer that I had a Kolsch. Maybe a Blonde Ale.

Their brewer, Jay, I think it is, is a good guy. Brewery shows a lot of promise.

Posted: Wed Jan 11, 2012 11:13 pm
by kwjd
saints_gambit wrote: They were trial batches, but the IPA was quite tasty. I would not have called the other beer that I had a Kolsch. Maybe a Blonde Ale.
You're correct, that test batch was a blonde ale. We decided to switch it up after that.

Posted: Sat Jan 14, 2012 12:02 pm
by kwjd
As an update, the beer is on tap at the Duke of Devon right now

Posted: Sat Jan 14, 2012 12:09 pm
by Cale
kwjd wrote:they aren't open Sat/Sun
Odd choice of a bar to launch a product..

Posted: Sat Jan 14, 2012 12:13 pm
by kwjd
Cale wrote:
kwjd wrote:they aren't open Sat/Sun
Odd choice of a bar to launch a product..
No, I was wrong. I guess they are open today, but not all weekends.

Posted: Sat Jan 14, 2012 1:17 pm
by zane9
Cale wrote:Odd choice of a bar to launch a product..
I agree. I walk past it often, in the PATH system. This is a bar packed at the end of a workday with TD and other tower folk depressurizing. It's very loud! I'd say it's a "gimme a beer" crowd.

Posted: Sun Jan 15, 2012 1:35 am
by saints_gambit
zane9 wrote:
Cale wrote:Odd choice of a bar to launch a product..
I agree. I walk past it often, in the PATH system. This is a bar packed at the end of a workday with TD and other tower folk depressurizing. It's very loud! I'd say it's a "gimme a beer" crowd.
I suspect that many of the people involved with Hogtown have real jobs, so it probably makes sense from their perspective.

Posted: Sun Jan 15, 2012 11:30 am
by midlife crisis
I don't find it odd at all. You'd be surprised how busy that pub can get. If they are going for the more "mainstream" end of the craft market, that seems like a very good place to start. Lots of potential customers with money in their pockets.