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Somehow I missed that in my skimming of the article.
In that case, I withdraw my previous comments as it is more likely that they are competing with the like of Saranac than the likes of Firestone Walker.
The other thing is even if they only get trial drinkers who don't do a lot of repeat business, NY is a state with 20 million people in it. That could still translate into a pretty big/successful expansion for them.
squeaky wrote:The other thing is even if they only get trial drinkers who don't do a lot of repeat business, NY is a state with 20 million people in it. That could still translate into a pretty big/successful expansion for them.
And the nice thing about the US beer system is that if they get in with a good distrobutor then the distributor does all the sales legwork (going from store to store and making deliveries)
I just think this is a great opportunity for Beau's and Ontario craft in general.
Unibroue paved the way (IMO) for all the Quebec craft beers that are quite prominent in the US nowadays. Nice to see Beau's doing so and I hope more Ontario craft brewers follow suit. It will help the status of beer in Ontario for more people outside of the province to see and be able to buy beers from here.
atomeyes wrote:Beau's beer is meh.
their packaging/labeling? i love it.
in the States, their labeling will get them sales.
It might generate initial sales, but now matter how nice a label is, repeat business will require good beer. And when your competition includes the likes of Founders, Bell's. Firestone Walker, The Bruery, Great Divide, Stone, Ballast Point, AleSmith, Maine and Sierra Nevada (among MANY others), the bar is set pretty high.
Except for the most part they probably won't be directly competing with those beers. I mean I am sure there are a ton of people out there who drink lug tread regularly who have never tried Twice as Mad Tom or Boneshaker. Just like in the US there are tons of people who Drink Boston Lager or SNPA or Brooklyn lager regularly, who have never tried KBS or Wookey Jack or Sculpin. The competition for Lug Tread won't be the well made extreme beers, the same way it isn't in in Ontario.
bingo.
they're not looking for the craft beer elite. probably looking for people who buy beer based on labels and who want something that isn't Big Brewery.
i know enough non-beer geeks who love Lug Tread, so clearly some people like what Beau's offers. to each his own, i guess.
I was in a pub recently with Bud and Bud Light, Rolling Rock, Heineken and other atrocities on tap. I was darn glad to see a Lug Tread tap, I can tell you!
squeaky wrote:The other thing is even if they only get trial drinkers who don't do a lot of repeat business, NY is a state with 20 million people in it. That could still translate into a pretty big/successful expansion for them.
Cass wrote:I just think this is a great opportunity for Beau's and Ontario craft in general.
Unibroue paved the way (IMO) for all the Quebec craft beers that are quite prominent in the US nowadays. Nice to see Beau's doing so and I hope more Ontario craft brewers follow suit. It will help the status of beer in Ontario for more people outside of the province to see and be able to buy beers from here.
I hear things. I think there will be others following shortly.
Cass wrote:I just think this is a great opportunity for Beau's and Ontario craft in general.
Unibroue paved the way (IMO) for all the Quebec craft beers that are quite prominent in the US nowadays. Nice to see Beau's doing so and I hope more Ontario craft brewers follow suit. It will help the status of beer in Ontario for more people outside of the province to see and be able to buy beers from here.
I hear things. I think there will be others following shortly.
Safe to assume that won't include Great Lakes, unless they change the name of their brewery?
If I had a choice of Boston Lager or SNPA or Brooklyn lager OR Lugtread or tom Green, I would never ever choose Beaus. Even with the meager selection we have here Lugtread isn't even on my radar.