New Guinness Out (Two Brands)

G.M. Gillman · Post by **G.M. Gillman** » Tue Sep 16, 2014 1:04 pm

http://www.telegraph.co.uk/finance/news ... ewery.html

Sammy, you got more work cut out for you.

(Sam is the best tracker-downer of new beers I know).

Gary

northyorksammy · Post by **northyorksammy** » Tue Sep 16, 2014 7:52 pm

Its on the way depending the state

Tapsucker · Post by **Tapsucker** » Wed Sep 17, 2014 4:41 pm

They clearly needed to do something to reinvigorate the brand. I'm glad they reached into their history book v.s. just giving us a Guinness Lime.

GregClow · Post by **GregClow** » Thu Sep 18, 2014 10:31 pm

Tapsucker wrote:They clearly needed to do something to reinvigorate the brand. I'm glad they reached into their history book v.s. just giving us a Guinness Lime.

Well, it's not QUITE Guinness Lime - but at the same time they are releasing these historic style beers in the UK & Ireland, their newest product in the US is this...

A bit of a misjudgment if you ask me. If they really want to tap in to growing side of the American beer scene, those historic beers would be a perfect product for that.

S. St. Jeb · Post by **S. St. Jeb** » Thu Sep 18, 2014 11:07 pm

Yes, interesting tactic.

There is nothing about "Guiness Blonde American Lager" that makes me say "I got to go get THAT".

Bobsy · Post by **Bobsy** » Thu Sep 18, 2014 11:10 pm

Hmm... a beer brand that build it's equity on being as distant from blonde and lager as you can get releases a blonde lager. Ballsy or stupid, I vote the latter.

darmokandjalad · Post by **darmokandjalad** » Thu Sep 18, 2014 11:22 pm

Bobsy wrote:Hmm... a beer brand that build it's equity on being as distant from blonde and lager as you can get releases a blonde lager. Ballsy or stupid, I vote the latter.

I am strongly inclined to agree, especially given the existence and ubiquity of Harp Lager.

mintjellie · Post by **mintjellie** » Thu Sep 18, 2014 11:31 pm

The saddest thing about that is that Harp is actually a fairly decent pale lager. Better than any American or Euro lager I've ever tried.

GregClow wrote:
Tapsucker wrote:They clearly needed to do something to reinvigorate the brand. I'm glad they reached into their history book v.s. just giving us a Guinness Lime.
Well, it's not QUITE Guinness Lime - but at the same time they are releasing these historic style beers in the UK & Ireland, their newest product in the US is this...

A bit of a misjudgment if you ask me. If they really want to tap in to growing side of the American beer scene, those historic beers would be a perfect product for that.

Tapsucker · Post by **Tapsucker** » Fri Sep 19, 2014 12:05 am

GregClow wrote:
Tapsucker wrote:They clearly needed to do something to reinvigorate the brand. I'm glad they reached into their history book v.s. just giving us a Guinness Lime.
Well, it's not QUITE Guinness Lime - but at the same time they are releasing these historic style beers in the UK & Ireland, their newest product in the US is this...

A bit of a misjudgment if you ask me. If they really want to tap in to growing side of the American beer scene, those historic beers would be a perfect product for that.

Funny. After humping the Irish theme for so long, they are going for an "American Lager". At the very least I would have thought them to try and be consistent on exploiting the nationalism. What can you say? MBAs are idiots...

G.M. Gillman · Post by **G.M. Gillman** » Fri Sep 26, 2014 11:05 am

I agree with St. Jeb, sad to say because a company with a history like this one must know how to make great beer but all the line extensions of recent years have been uninspiring, IMO. Even Guinness FES - still inexplicably unavailable in Ontario - is just okay, a more supercharged Extra Stout. If it was all all-malt as in the 1800's, hopped to a similar level as then and preferably bottle-conditioned it would be outstanding. As it is, it is certainly decent but hard to find even in the States.

The Black lager doesn't cut a swath IMO, too timid on palate.

The 200th anniversary draft stout was, IMO again, not so great, a little more burnt-tasting than regular Guinness.

I have hopes for the West Indies Porter based on BA and RB reviews. The other new stout, not so much...

Guinness really should take a page from how SAB Miller approaches Pilsner Urquell.

Tapsucker · Post by **Tapsucker** » Sat Sep 27, 2014 10:58 am

I'm starting to think they should have gone the 'lime' route. That way we could just write them off and kill this thread.