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ercousin wrote:Apparently the date on Shoulder of Giants is May 6th bottling. 2 months to market after bottling date on a DIPA is unacceptable...
in any other retail model you would be correct but with only one retail option shit like this happens
He's still quite correct.
Why is it not feasible for a brewery to make a beer in a small enough batch to submit to the LCBO for testing, but not distribution, then release a second, larger (and fresher) batch to the general public? That's the only way I see breweries expediting their product to the market, and maintaining freshness.
ercousin wrote:Apparently the date on Shoulder of Giants is May 6th bottling. 2 months to market after bottling date on a DIPA is unacceptable...
in any other retail model you would be correct but with only one retail option shit like this happens
He's still quite correct.
Why is it not feasible for a brewery to make a beer in a small enough batch to submit to the LCBO for testing, but not distribution, then release a second, larger (and fresher) batch to the general public? That's the only way I see breweries expediting their product to the market, and maintaining freshness.
I wonder what the consistency requirements are. I know LCBO is quite stringent on attenuation. If they made a pilot batch it may attenuate differently than a full size batch. 9.6% vs 10% ABV for example.
They don't have to go through the LCBO warehouse, if Flying Monkeys cared enough about their product freshness they would deliver direct like Great Lakes, Amsterdam, NB, Beaus etc.
They (Flying Monkeys) know that this happens with their products (Supercollider, Smashbomb, Shoulders Of Giants) and still choose to go the warehouse route. Obviously a larger reach for their product is more important to them than freshness is.
PeenSteen wrote:They don't have to go through the LCBO warehouse, if Flying Monkeys cared enough about their product freshness they would deliver direct like Great Lakes, Amsterdam, NB, Beaus etc.
They (Flying Monkeys) know that this happens with their products (Supercollider, Smashbomb, Shoulders Of Giants) and still choose to go the warehouse route. Obviously a larger reach for their product is more important to them than freshness is.
Still though, that sounds like a bandaid fix. Why does it have to sit there for 2 months?
It's not a bandaid fix at all, other breweries deliver direct on a permanent basis.
Also, the LCBO warehouse is huge and holds thousands of products. They have to receive and put away and count everything that comes in plus distribution of products to stores, those things take time especially when they are being done for every product coming in that is carried by the LCBO.
If Flying Monkeys wanted to ensure that their IPA/DIPA's are in good shape when they get to stores they would deliver direct. They don't so I won't purchase their old as beer simple and plain
PeenSteen wrote:It's not a bandaid fix at all, other breweries deliver direct on a permanent basis.
Also, the LCBO warehouse is huge and holds thousands of products. They have to receive and put away and count everything that comes in plus distribution of products to stores, those things take time especially when they are being done for every product coming in that is carried by the LCBO.
If Flying Monkeys wanted to ensure that their IPA/DIPA's are in good shape when they get to stores they would deliver direct. They don't so I won't purchase their old as beer simple and plain
I wonder what the cost difference is though. Centralized distro must be cheaper than direct delivery. If that's the case, I might forgive a small start up. However, FM have their beer out west and in the states now, so maybe they and should concentrate on local quality control rather than forging new markets. An interesting debate.
boney wrote:However, FM have their beer out west and in the states now, so maybe they and should concentrate on local quality control rather than forging new markets. An interesting debate.
PeenSteen wrote:It's not a bandaid fix at all, other breweries deliver direct on a permanent basis.
Also, the LCBO warehouse is huge and holds thousands of products. They have to receive and put away and count everything that comes in plus distribution of products to stores, those things take time especially when they are being done for every product coming in that is carried by the LCBO.
DR. THIRSTY'S NO. 4 BLONDE
United Kingdom | Marston'S, Thompson & Evershed Plc.
LCBO 376681 | 500 mL | $ 3.25
HOP CITY HOPBOT IPA
Canada | Hop City Brewing Co.
LCBO 383240 | 473 mL | $ 2.95
Here are links since they don't show up on the LCBO website which then causes them not to show up on lcbosearch.com and drinkvine. The LCBO: One Store, Four Sites to Find Your Beer.
PeenSteen wrote:It's not a bandaid fix at all, other breweries deliver direct on a permanent basis.
Also, the LCBO warehouse is huge and holds thousands of products. They have to receive and put away and count everything that comes in plus distribution of products to stores, those things take time especially when they are being done for every product coming in that is carried by the LCBO.
