A-B to purchase Elysian
Posted: Fri Jan 23, 2015 12:46 pm
http://beervana.blogspot.ca/2015/01/anh ... ysian.html
I guess they've decided if you can't beat 'em, buy 'em.
I guess they've decided if you can't beat 'em, buy 'em.
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A-B to purchase Elysian
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Posted: Fri Jan 23, 2015 1:02 pm
Never liked Elysian anyway.
Posted: Fri Jan 23, 2015 2:14 pm
+1.FEUO wrote:Never liked Elysian anyway.
Posted: Fri Jan 23, 2015 2:25 pm
So I guess that loser beer will be discontinued shortly. Having "corporate beer still sucks" stamped on those bottles might be a little awkward to their new overlords.
Posted: Fri Jan 23, 2015 2:41 pm
Posted: Fri Jan 23, 2015 2:44 pm
Kudos that they can be so overtly critical through a beer name yet still negotiate a buyout 
Posted: Fri Jan 23, 2015 3:13 pm
Needless to say, this tweet has been deleted.
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[/img]Posted: Fri Jan 23, 2015 3:38 pm
i have no issues with "selling out to the man".
but to lie about it and mock it and then do it? pffft
but to lie about it and mock it and then do it? pffft
Posted: Fri Jan 23, 2015 4:16 pm
Did a little more digging. Apparently this Matt guy is the head of sales for Elysian, not an owner. Still shouldn't have been tweeting what he did, but I guess he was likely in the dark.
Posted: Fri Jan 23, 2015 7:48 pm
Nothing wrong with selling out....then starting up a new craft brewery 
Probably going to be a more and more common occurrence, blurring those "craft beer" lines even more.
Probably going to be a more and more common occurrence, blurring those "craft beer" lines even more.
Posted: Fri Jan 23, 2015 8:52 pm
Well. I like many of their beers. Not all, but many.FEUO wrote:Never liked Elysian anyway.
I think the cynicism is obvious though. They have long shilled for the corporate pro-sports-entertainment industry, they pretended to just root for the local franchise, but that's no different than signing up for the whole patronage package. It's like worshipping your local McDonalds.
A-B might have seen a good deal in a brewer or just low cost tie-in with their equivalent sheep herding industry in sports entertainment.
Ultimately, I don't care about the motives. I did really like some of the beers and the owners are welcome to cash out how ever they can. Not my call.
As Kent Brockman on the Simpsons put it so well; "I for one, welcome our new insect overlords"
Posted: Sat Jan 24, 2015 12:49 pm
On the plus side, they can now paste Geffen labels over the Subpop labels.
Posted: Sat Jan 24, 2015 7:26 pm
maybe he was one of those on the chopping block.TheSevenDuffs wrote:Did a little more digging. Apparently this Matt guy is the head of sales for Elysian, not an owner. Still shouldn't have been tweeting what he did, but I guess he was likely in the dark.
Posted: Sun Jan 25, 2015 8:37 am
sprague11 wrote:On the plus side, they can now paste Geffen labels over the Subpop labels.
Posted: Mon Feb 02, 2015 8:13 am
Did anyone see or read about the awesome Bud commercial that was played during the Superbowl? If you didn't, you can see it here: https://twitter.com/Budweiser
The summary: They make fun of craft beer and craft beer drinkers and at one point they joking make a comment about a "Peach Pumpkin Ale" as a poke at craft beer. The irony? The only such beer out there is brewed by Elysian:
https://untappd.com/b/elysian-brewing-g ... ber/834072
Idiots! At least do some research.
Speaking of idiots, Elysian will continue to make Loser... they still think Corporate beer sucks.
The summary: They make fun of craft beer and craft beer drinkers and at one point they joking make a comment about a "Peach Pumpkin Ale" as a poke at craft beer. The irony? The only such beer out there is brewed by Elysian:
https://untappd.com/b/elysian-brewing-g ... ber/834072
Idiots! At least do some research.
Speaking of idiots, Elysian will continue to make Loser... they still think Corporate beer sucks.