Coming Soon to the LCBO

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seangm
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Re: Coming Soon to the LCBO

Postby seangm » Mon Jun 11, 2018 2:21 pm

MatttthewGeorge wrote:NB rep told me Lost in Orbit is the session ipa from the mystery pack.


And they've got Dupliticious dry-hopped gose coming out soon too, which was the fourth style in the mix pack. They claimed the Cheeky Bastard was a different recipe than the mystery pack stout, but to me it tasted near identical, so by the looks of it they ended up releasing all four beers anyway.
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darmokandjalad
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Re: Coming Soon to the LCBO

Postby darmokandjalad » Mon Jun 11, 2018 3:19 pm

I'm pretty sure Duplicitous existed well before they put out that mystery pack. I guess it's possible that they just slapped a mystery label onto an existing product (in order to see if it was worth pursuing a wider release), but I don't know why they'd choose to be secretive about it.

Same with the Cheeky/mystery stout comparison - I agree that they were very similar beers, but if they really are the same beer why not just say that (or at least, admit to it when asked)? What do they get out of it by lying?
Masterplan
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Re: Coming Soon to the LCBO

Postby Masterplan » Mon Jun 11, 2018 3:29 pm

MatttthewGeorge wrote:NB rep told me Lost in Orbit is the session ipa from the mystery pack.

I had it in growler format on the weekend, it definitely did not taste like the mystery session ale...
seangm
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Re: Coming Soon to the LCBO

Postby seangm » Tue Jun 12, 2018 8:47 am

darmokandjalad wrote:I'm pretty sure Duplicitous existed well before they put out that mystery pack. I guess it's possible that they just slapped a mystery label onto an existing product (in order to see if it was worth pursuing a wider release), but I don't know why they'd choose to be secretive about it.

Same with the Cheeky/mystery stout comparison - I agree that they were very similar beers, but if they really are the same beer why not just say that (or at least, admit to it when asked)? What do they get out of it by lying?


A good marketing strategy. I'm not being accusatory or anything, but in today's beer market you need to find creative ways to stand out. The stout recipes may very well be different, but are so close that many people would have trouble discerning them apart outside of a side-by-side tasting.
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spinrsx
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Re: Coming Soon to the LCBO

Postby spinrsx » Tue Jun 12, 2018 1:27 pm

coming to the lcbo:

#576892 - Beyond The Pale Brewing Co. - Yummy! IPA
portwood
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Re: Coming Soon to the LCBO

Postby portwood » Tue Jun 12, 2018 5:03 pm

spinrsx wrote:coming to the lcbo:

#576892 - Beyond The Pale Brewing Co. - Yummy! IPA

hopefully to wider distribution than just Ottawa area stores...
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Orval_Al
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Re: Coming Soon to the LCBO

Postby Orval_Al » Thu Jun 14, 2018 7:00 am

portwood wrote:
spinrsx wrote:coming to the lcbo:

#576892 - Beyond The Pale Brewing Co. - Yummy! IPA

hopefully to wider distribution than just Ottawa area stores...


Hopefully it won't be $4.50 or something.
cfrancis
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Re: Coming Soon to the LCBO

Postby cfrancis » Thu Jun 14, 2018 12:34 pm

Orval_Al wrote:
portwood wrote:
spinrsx wrote:coming to the lcbo:

#576892 - Beyond The Pale Brewing Co. - Yummy! IPA

hopefully to wider distribution than just Ottawa area stores...


Hopefully it won't be $4.50 or something.


Bet you $4.50 it will be.
GtownRandy
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Joined: Fri Apr 15, 2016 7:17 am

Re: Coming Soon to the LCBO

Postby GtownRandy » Sat Jun 16, 2018 9:06 am


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