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Keith's Ad Recipe

Discuss beer travel and regional information, including the best bars and places to check out around in Canada and around the world, and other chat that is not specific to Ontario.

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Bytowner
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Keith's Ad Recipe

Post by Bytowner »

The actual investigation into the recipe is, IMO, kinda stupid and petty, but the snafu is funny enough.

http://thechronicleherald.ca/business/1 ... 5.facebook

icemachine
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Post by icemachine »

Looks like this was uncovered by the Brewnosers, interestingly the IPA recipe Keiths used in the commercial lists Malt Extract, probably something more likely to be used now than when Alexander Keith first made the beer.

http://www.brewnosers.org/forums/viewto ... 5d5b95efd7
"Everything ... is happening" - Bob Cole

rejtable
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Post by rejtable »

My favourite part is where the Keith's flunky talks about how they'd never publish the real recipe for fear of someone replicating it.

I think you're safe there, buddy!

JeffPorter
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Post by JeffPorter »

The funniest thing is this:

http://www.brewnosers.org/forums/viewto ... 5d5b95efd7

Where someone on the Brewnosers board finds that they lifted out dialogue from a homebrew message board...


...Maybe they hired Margaret Wente to do research. :lol:
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Derek
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Post by Derek »


icemachine
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Post by icemachine »

Derek wrote:
Still... those who like it, like it a lot!
http://www.bartowel.com/board/viewtopic ... ght=#16568 :wink:
Some mighty dirty skeletons in closets around here....
"Everything ... is happening" - Bob Cole

Kel Varnsen
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Post by Kel Varnsen »

icemachine wrote:Looks like this was uncovered by the Brewnosers, interestingly the IPA recipe Keiths used in the commercial lists Malt Extract, probably something more likely to be used now than when Alexander Keith first made the beer.

http://www.brewnosers.org/forums/viewto ... 5d5b95efd7
It is too bad it is an Extract brew since (I am no marketing guy) but it would be kind of an awesome PR move if the recognized the mistake and then decided to make a batch of the recipe they used at their Halifax brewery.

rejtable
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Post by rejtable »

Didn't Greg Nash put some kegs around town once based on the original recipe?

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