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October 10, 2008

Ontario Beer News Round-Up

We've been a bit lax in getting news posted here in the last couple of weeks, and the press releases and announcements have been piling up. There are several that deserve full news posts on their own, so those will be coming soon, but in the meantime, here's a round-up of a few miscellaneous bulletins that have hit our inbox recently:

Government of Ontario Supports Craft Brewers

On September 26th, it was announced that the Government of Ontario is making an $8-million commitment to help ensure the prosperity of small brewers for many years to come. Ontario Small Brewers will receive $1.8-million a year for four years starting this year. The funds will be shared between all Ontario brewers that produce less than 300,000 hectolitres of beer each year. An additional $200,000 will be provided annually to the Ontario Craft Brewers Association.

For more details, you can read the full press release on the OCB website.

Steelback’s Summer Success Celebration

Following their relaunch in May, Steelback Brewery had a very successful summer, with milestones including increased sales in the brewery's home region of Bruce County, and increased exposure at bars and restaurants, including all Ontario locations of The Pickle Barrel. To celebrate, the price of cases of 24 bottles of all Steelback brands at The Beer Store has been reduced to $29.95 for a limited time.

Brick Launches Laker Ale

Waterloo's Brick Brewing has expanded their Laker line of discount beers with new Laker Ale. This mainstream golden ale is available at the Beer Store at the lowest legal price of $23.35 (plus deposit) per case of 24.

Posted by Bar Towel News Editor at October 10, 2008 05:40 PM